Segovia is the city that inspires this soap brand and is located in the Castilla y León region. Segovia is a historic city with many ancient elements, such as its famous aqueduct, the cathedral, and the castle. It represents the multiculturalism of Spain, as it still retains architectural buildings with Jewish, Arab, and Christian influences.

Segovia belonged to the Crown of Castile, where soap makers did not have access to laurel oil, so they created a soap made from olive oil known as Castile Soap. It received this name because it was a representative product of the region.

The brand is inspired by all of this, taking advantage of the decorations that appear on the facades of the buildings, something that the city of Segovia has worked hard to preserve.

Alcazár handcrafted

Recently, due to the latest global pandemic, it has been declared that handwashing is one of the best ways to prevent the spread of infectious diseases. As part of its guidelines to effectively combat coronavirus infections, the WHO recommends that people wash their hands with water and soap for 20-30 seconds.

Alcázar has developed a small soap designed to completely dissolve after 30 seconds of vigorous use, exactly the time needed to wash hands properly and safely. It is a single-use soap, easy to use, that eliminates the uncertainty about how long to wash hands, offering users a practical and educational demonstration of the correct washing time to protect themselves and others.